1. The Problem: Consumers are tired of traditional advertising — most of it gets ignored, blocked, or skipped. And yet, people still want to discover new products, brands, and experiences — just not through spammy or intrusive formats.
2. The idea: Gifty replaces passive ads with playful discovery. Instead of skipping promotions, users explore their city to unlock gifts from brands and friends.
Gifts might include vouchers, samples, collectibles, or surprises. But instead of being handed over, they’re earned through fun, interactive challenges:
Explore: Find gifts hidden at real locations through a mini scavenger hunt
Solve: Answer riddles or trivia questions about the product
Wait: Unlock gifts after a suspenseful countdown
Spin: Try their luck with a built-in lucky draw
3. Shops and creators can register their gifts on the Gifty platform, whether they’re digital (like codes or downloads) or physical (like in-store perks, samples, or packages). They can choose how the gift is unlocked, track engagement, and reach users in a way that feels authentic and fun — not pushy.
4. Anyone can also use Gifty to send gifts to friends, family, or loved ones — with the same interactive unlock methods. It could be something small, something sweet, or something silly — but always something playful.
5. We’re about 3 months from launch and actively validating the concept. If you’re a product thinker, potential user, or merchant, we’d love your feedback — what’s exciting, what’s missing, what concerns you?
You can join the waitlist at https://gifty-ashen.vercel.app
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