Ahrefs alternatives

Ahrefs: SEO toolset for backlink research, keyword research, rank tracking and site audits.

Ahrefs is one of the best SEO tools, but it's expensive and many features cost extra credits. These tools do keyword research, backlink checks or audits for less, and a few are free.

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8 alternatives to Ahrefs

  1. Similarweb logo

    Similarweb

    Similarweb estimates traffic for any website or app. It's better for market research than for day-to-day SEO.

    • Freemium
    • Web, Browser extension
    • Made in Israel
    Visit website
  2. Semrush logo

    Semrush

    Semrush is Ahrefs' closest competitor, with keyword research, audits and competitor analysis. It adds tools for ads and content marketing.

    • Paid
    • Web
    • Made in United States
    Semrush alternatives
    Visit website
  3. Google Search Console logo

    Google Search Console

    Google Search Console is free and shows your real clicks, impressions and indexing issues in Google. It only shows data for your own site.

    • Free
    • Web
    • Made in United States
    Visit website

  4. Your product here?

    Built an alternative to Ahrefs? Add it to Huzzler and get listed on this page with Launch Boost.

    Add your product
  5. Moz logo

    Moz

    Moz invented the Domain Authority score and has solid keyword and link tools. It's cheaper than Ahrefs at the entry level.

    • Paid
    • Web, Browser extension
    • Made in United States
    Visit website
  6. Serpstat logo

    Serpstat

    Serpstat combines keyword research, rank tracking and audits at a lower price. It's a Ukrainian company.

    • Paid
    • Web, Browser extension
    • Made in Ukraine
    Visit website
  7. SEO PowerSuite logo

    SEO PowerSuite

    SEO PowerSuite is desktop software with rank tracking, audits and backlink research. You can buy a yearly license.

    • Freemium
    • Mac, Windows, Linux
    Visit website
  8. Screaming Frog SEO Spider logo

    Screaming Frog SEO Spider

    Screaming Frog crawls your site and finds technical SEO issues like broken links and redirects. The free version crawls up to 500 URLs.

    • Freemium
    • Mac, Windows, Linux
    • Made in United Kingdom
    Visit website
  9. AccuRanker logo

    AccuRanker

    AccuRanker is a fast rank tracker from Denmark. It does one thing, tracking your Google rankings, and does it well.

    • Paid
    • Web
    • Made in Denmark
    Visit website

Ahrefs alternatives compared

Product Pricing Platforms Made in
Similarweb Freemium Web, Browser extension Israel
Semrush Paid Web United States
Google Search Console Free Web United States
Moz Paid Web, Browser extension United States
Serpstat Paid Web, Browser extension Ukraine
SEO PowerSuite Freemium Mac, Windows, Linux –
Screaming Frog SEO Spider Freemium Mac, Windows, Linux United Kingdom
AccuRanker Paid Web Denmark

Ahrefs alternatives: frequently asked questions

What are the best alternatives to Ahrefs?

Popular alternatives to Ahrefs are Similarweb, Semrush and Google Search Console. You can compare their pricing, platforms and the country they're made in on this page.

Is there a free alternative to Ahrefs?

Yes. Google Search Console is free to use. Similarweb, SEO PowerSuite and Screaming Frog SEO Spider have a free plan.

Is there a European alternative to Ahrefs?

Yes. Serpstat (Ukraine), Screaming Frog SEO Spider (United Kingdom) and AccuRanker (Denmark) are made in Europe.

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