Trends come and go — chasing them risks building something nobody truly needs.
Here’s how to focus on pain points that lead to real product-market fit:
— Start by deeply understanding your target customers → what keeps them up at night? What frustrates them daily?
— Identify problems that cause real pain or loss → not just nice-to-have features or fleeting interests
— Validate these pain points through direct conversations, surveys, or observing behavior → data, not assumptions
— Build solutions that directly address these pain points → simplicity and clarity over flashy trendiness
— Focus on creating value that customers will pay for repeatedly → sustainable demand beats short-lived hype
— Keep iterating based on real feedback → trends shift, problems endure
Remember: Trends fade but real problems create lasting opportunities and loyal customers.
Focus on what matters → build for true pain points, not passing hype.
#startup #productmarketfit #founders #entrepreneurship #buildinpublic #leanstartup
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