how i stand out as a founder when ai is everywhere

1. double down on your story

- share why you built your saas, what problem hit you personally? i posted on twitter about my struggle with content issues, and gained 100s of signups.

- be raw in your writing. no corporate jargon, just real talk about your wins and failures.

- post on indie hacker forums or linkedin about your journey weekly to build trust.

- reply to every comment or dm to show you’re not a faceless bot.

2. use ai as a co-founder, not the boss

- lean on ai for repetitive tasks like drafting emails or analyzing user data, i save atleast 10 hours a week this way.

- but don’t let ai write your core messaging. users can smell generic ai content a mile away.

- experiment with tools like copilot for coding, but always tweak the output to fit your style.

- keep your product’s soul human by focusing on unique ux that ai can’t replicate.

3. build community, not just a product

- start a slack or discord for your users to swap tips and feel heard. my community of 100 users drives 30% of my referrals.

- host text-based amas on x or reddit to answer questions and get feedback.

- share user stories (with permission) to show real people love your tool.

- listen to complaints and act fast - nothing says “human” like fixing a bug someone flags.

4. focus on niche problems ai can’t solve

- ai is great for broad tools, but niche pain points are your edge. my saas solves a specific workflow issue for freelancers that ai apps overlook.

- dig into forums like indie hackers to find underserved needs in your space.

- talk to 5-10 users directly (via dm or email) to validate your idea before building.

- keep iterating based on real user feedback, not ai-generated assumptions.

ai’s a tool, not your competitor. so use it to free up time.

and pour your energy into being the human your audience trust.

good luck.

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