Why does multitasking kill momentum—and focus win?

Because startups don’t die from lack of ideas.

They die from scattered energy and diluted execution.

Here’s the tactical truth:

— Context switching burns time → you think you're getting more done, you're just leaking energy

— Focus compounds → deep work creates leverage, not surface-level output

— Use time blocks to protect focus → 90 mins on, 30 mins off

— Batch tasks by mental mode → build, write, decide — never mix

— Cut your task list in half → keep only what moves the needle

— Kill fake progress → busy work ≠ traction

— Pick one north star per week → every task must ladder up to it

Multitasking feels productive.

Focus is productive.

Startups move fast when founders move with intent.

#startup #focus #productivity #founders #mentalclarity #buildinpublic