Here’s how to nail brand clarity from day one
Your startup or business name is your first impression.
If it’s confusing or generic, you lose attention before you start.
Here’s a simple checklist for naming:
— Keep it short and easy to pronounce
— Make it memorable, not complicated
— Avoid generic words that don’t say what you do
— Check that the domain and social handles are available
— Think long term — will it still fit if you expand?
A clear name helps you stand out, makes marketing easier, and builds trust fast.
Don’t overthink it or chase trends.
Pick a name that clearly tells what you do or the value you bring.
Strong brand clarity starts with a strong name.
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