Hotjar alternatives

Hotjar: Heatmaps, session recordings and surveys that show how visitors use your site.

Hotjar limits the number of sessions you can record on each plan. These tools offer free heatmaps, open-source session replay or product analytics with replay included.

Last updated September 25, 2026

6 alternatives to Hotjar

Microsoft Clarity

Microsoft Clarity gives you heatmaps and session recordings for free, with no traffic limits. It has no surveys or feedback widgets.
- Free
- Web
- Made in United States
Visit website
PostHog

PostHog combines session replay with product analytics, feature flags and A/B tests. It has a large free tier.
- Freemium
- Web
- Made in United States
PostHog alternatives
Visit website
Mouseflow

Mouseflow is a Danish tool with heatmaps, session replay, funnels and forms analytics.
- Freemium
- Web
- Made in Denmark
Visit website
Fullstory

Fullstory is built for larger companies that want detailed digital experience analytics.
- Paid
- Web
- Made in United States
Visit website
Smartlook

Smartlook records sessions on websites and in mobile apps. It's a Czech company, now part of Cisco.
- Freemium
- Web, iOS, Android
- Made in Czech Republic
Visit website
OpenReplay

OpenReplay is open-source session replay you can self-host, so recordings stay on your servers.
- Freemium
- Web
Visit website

Hotjar alternatives compared

Product	Pricing	Platforms	Made in
Microsoft Clarity	Free	Web	United States
PostHog	Freemium	Web	United States
Mouseflow	Freemium	Web	Denmark
Fullstory	Paid	Web	United States
Smartlook	Freemium	Web, iOS, Android	Czech Republic
OpenReplay	Freemium	Web	–

Hotjar alternatives: frequently asked questions

What are the best alternatives to Hotjar?

Popular alternatives to Hotjar are Microsoft Clarity, PostHog and Mouseflow. You can compare their pricing, platforms and the country they're made in on this page.

Is there a free alternative to Hotjar?

Yes. Microsoft Clarity is free to use. PostHog, Mouseflow and Smartlook have a free plan.

Which Hotjar alternatives work on iPhone and Android?

Smartlook has apps for both iPhone and Android.

Is there a European alternative to Hotjar?

Yes. Mouseflow (Denmark) and Smartlook (Czech Republic) are made in Europe.